Bolsa de Mulher

1 July 2011 · Originally published on wanderingabout.com

The biggest internet company focused Women was going through many renovations in 2011 and needed to reflect it on their home page. Our focus was to do a total revamp of the brand and site look, in short notice and but without needing a total rewrite of the complex and hard to maintain custom content management used. I was the leader of the team in charge of changing the main page.

In about four weeks we were able to using mostly CSS and the fewest possible infrastructure changes, create a total portal page, more modernized and showcasing the content the team produced.

Cuponzal

Site for collecting and organizing Deals from deal sites. In 2009-2010 deals sites became a gigantic craze in Brazil, earlier and in a much different way from it’s american counterpart. While in the US, the game was dominated by a few early players in Brazil there was a new Daily deals site created every other day. Localized to small cities, to specific groups or very niche market at some point in 2010 there was more than 200 different sites using the same business model: selling coupon codes that could later be claimed for discounted items or service. Instead of building another deals site we focused on building a service for people who used them: a central repository for your coupon…

c. 2010